DITA Eyewear

Lifelong friends turned company founders Jeff Solorio and John Juniper began making stylish eyewear inspired by the looks of the 50’s and 60’s. With their company’s start in 1995, over the past 25 years Dita has made a name for itself as a quality boutique for specialized frames crafted by some of the world’s most highly regarded artisans.Its sleek, logoless look is its signature, with the Dita website remarking, “…details are intentionally subtle so that the frame itself defines the look rather than the logo. “These coveted frames rose to fame with the 2007 launch with Cazal, relaunching one of their most popular frames, the 902, giving Dita’s start their reputation as tastemaskers and trendsetters within the industry. ⁠

📸 by @DITAeyewear

Quality and craftsmanship is Dita’s middle name. Their relationship between their artisans have lasted over decades, not years. To ensure highest craftsmanship, their signature frames are made in Japan to provide the utmost quality. Their site states, “DITA sunglasses capture a singular moment of inspiration that will endure the test of time.” This beauty and craftsmanship is impeccably made, often taking months to create a single frame. ⁠

📸 by @DITAeyewear

With growing international acclaim, Dita’s success is no where near ceasing. Its status as a celebrity staple can be seen on the likes of Mary Kate Olsen, Kate Hudson, and Lenny Kravitz. Dita’s multiple flagship locations, ranging from Soho to San Francisco makes it a must visit for anyone. WEAR encourages you to check out @Ditaeyewear in store or online. ⁠

📸 by @DITAeyewear

Check out our Instagram posts on DITA Eyewear @thewearapp

Visit the links below to learn more about DITA Eyewear.

WHO DECIDES WAR x DITA’s Eyewear Collaboration Is Fit for the Streets

DITA EYEWEAR TURNS 20: CATCHING UP WITH CO-FOUNDER JEFF SOLORIO

INTERVIEW WITH JEFF SOLORIO AND JOHN JUNIPER OF DITA EYEWEAR

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